Kerning? Tracking? Leading?
If you don't know the meaning of these terms you can relax because Clark Graphic Design does. They have to do with the manipulation of letters and text to achieve a certain look a look of quality commercial typography. The correct choice of type styles, column widths, positioning of graphics and text, selection of colors, etc., also contribute to the “look” of your project. Good design will influence whether your printed piece gets read or gets set aside.
Free Estimates
Before you hand over important projects to in-house personnel who may not understand commercial typography why not get a free estimate from Clark Graphic Design? With over 25 years experience Clark Graphic Design can take your project from conception through printing– and do it for a very reasonable price.
Contact Don Clark at 937-748-9329 or email him for additional information.
~ QUALITY COMMERCIAL TYPOGRAPHY – REASONABLY PRICED ~